The 6666 Ranch is an iconic, working ranch located in Texas that is a fixture among the quarter horse and black angus cattle worlds. We helped design and develop a website that was worthy of the people, history, and operation.

Andrew Hancock

The Four Sixes Ranch is among the most storied family-run businesses in Texas history. We partnered with “The Sixes” to build a beautiful, functional website that married the impressive narrative of it’s history, people, and quarter horses with features fit for a modern business.

6666 Ranch

Four Sixes Ranch

Andrew Hancock

Four Sixes Ranch Texas

Andrew Hancock

Lubbock Web Design Agency

Landscape-heavy content for a vertical format

The Four Sixes’ library of images is vast and feauters incredible images from several renowned photographers. It’s also very horizontal in nature. Given the need for today’s mobile-first approach, one of the most significant challenges was presenting the landscape-heavy imagery in a largely vertical format for mobile devices. Paying close attention to how responsive technology would render photography in these formats, we carefully curated visuals to work well when viewed on any screen or device.

6666 Ranch Website Design

Bee Silva

Carefully curated. We took a sensitive approach to selecting and presenting imagery in a manner that retained the best of it’s original landscape counterpart when displayed on modern mobile devices.

Not just for show

As a world-famous working ranch with a recognized breeding program, the Four Sixes online presence is more than storytelling. Apart from a worthy infrastructure, we were tasked with developing a website that worked and performed as hard as the ranch it represents. This included a number of features needed to manage events, data, content, and workflow.

  • Pedigree management
  • Event management
  • Article/blog consolidation
  • Translation services
  • Asset management
6666 Ranch Website- Design Desktop

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